When it comes to taglines, you’re often stuck wondering why you can’t be as creative as the person who came up with McDonald’s “I’m Lovin’ it,” or Maybelline’s, “Maybe She’s Born With It.” I mean, really, who is that creative?! Look no further, here are our Orlando event planner tips for creating the perfect tagline for your event page!
It’s important to remember that although you don’t need a catchy tagline; often times, it can help you stick out and sets you apart from other companies in your industry. Keep in mind that if you can’t find a tagline immediately it’s not the end of the world. Keep trying and you’re bound to hit the nail on the end eventually!
Keep it Sweet
When it comes to slogans, the shorter the better. Keep it simple and don’t overdo it. As an added tip, if you have to think too hard about it, it may be time to go back to the drawing board as well!
Highlight the Advantages
Pick a slogan that showcases why you’re different than the competition. Are your events bigger? More technologically advanced? Do you just have an awesome eye for design and culture? Make sure your tagline is the best representation of what YOU can do for your clients.
Stay clear of being too promotional and overbearing, however. Keep it fun, kind-hearted and family friendly; stay clear of controversial topics and pick something that everyone is bound to like!
Be Clear and Descriptive
Above all else, clients are looking for companies that are unique and themselves. Make sure your tagline is a clear indicator of who you are and what your company morals are. Taglines are not the time to be vague either. I mean, how many “Number One Event Planning Companies” can there really be? Choose something true to your brand and your style and you’re set!
Looking for more Orlando event planner tips and tricks? Call our team at Fun Planners today! We can help you with all of your event needs from technology, to entertainments, rides, and games.