Cutting Through the Donor’s Clutter

The season of giving is officially in full swing. That doesn’t mean it is too late to cut through the clutter and make your fundraising event stand out among all the others! With over 1.5 million tax-exempt organizations in the U.S. vying for donor’s funds, it’s more important than ever that your event represents you well. The Orlando event management experts at Fun Planners want to share some best practices you can use to take your event up a notch.

Focus on Event Promotion

Event promotion is just as important as the event itself, especially if most of the donating is happening at the event. Traditional methods of promotion, such as save-the-date postcards and printed invitations, get the job done, but do they turn heads? Nonprofit organizations need to work hard to create a promotional campaign behind their event materials. Try utilizing new digital promotion techniques like e-invites which simplify RSVPing. Create a dedicated website with online registration. Utilize social media to tell your nonprofit’s story.

Create an Event Program that Keeps Attendees Engaged

Unfortunately, nonprofit functions have become events that people simply feel they have to go to, but they don’t truly enjoy it. Step away from the traditional dinner and auction format for something newer and fun. Choose a theme that your donors may not have seen before. Integrate fun games into the program. Event a casino night will be memorable! Have you ever considered an interactive gaming station or a photo booth? Providing a higher level of entertainment will help your organization stand out.

Follow Up After the Event

Provide donors with the tools they need to share your nonprofit’s story. Maybe this means sending a link to event photos, sending a letter that details how much money was raised and what it will be used for, or individually thanking donors for their contribution. After an extraordinary event, leave an impression by following up.

Planning an event that helps you cut through the clutter can be difficult, but Fun Planners, experts in Orlando event management, are here to help. We offer a variety of entertainment and planning services that will take the guesswork out of party planning. Call 407-955-4949 to book your party today.